Commercial
A CRM that understands manufacturing enquiries
Track leads, deals and customer history against the parts and drawings they actually concern.
C/4 Intelligencev0.1.0CRM / Customers
Coastal Alloys Pty Ltd
Elena Voss
Commercial director
David Chen
Production manager
Sarah Ng
Purchasing
Enquiry history
Overview
What CRM does
Generic CRM tools model meetings and stages. Noblle models enquiries against parts, revisions, quantities and lead times, so commercial history is directly useful when the same customer asks again.
Conversion rate, pipeline value and win rate are calculated from real quote and order data rather than manually maintained stages.
Capabilities
CRM in detail
Each capability is part of one connected order-to-cash record, not a separate bolt-on.
Lead and contact management
One record per customer with contacts, sites, terms and full enquiry history.
Deal pipeline
Stage, value and weighted pipeline with ageing and stall detection.
Quote history by part
Prior prices, quantities and outcomes surfaced when a repeat enquiry arrives.
Client messages
Customer replies from order tracking links land against the deal, not in a personal inbox.
Lead sources
See which channels produce work that is actually won and built.
Outbound follow-up
Scheduled reminders so quotes are chased before they go cold.
Where it lives
Part of the CRM module
Track enquiries, quotes, revisions and repeat orders across long industrial sales cycles.
See CRM working on your own process
Noblle covers 27 capabilities across one order-to-cash model.